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Aspects of Internet Marketing
Search Engine Optimization -- SEO
Search engine optimization requires "optimizing " your site to contain keywords that a potential customer would use to find you. However, your site must also rank for those keywords, so that it appears near the top of search result pages.
In short, yo...
Directory Listings and Local SEO
If you are not listed, you won't be found! Directory and map listings are critical for local businesses.
At High Peaks Media , we can list your business or organization on all major directory engines.
It is very important to maintain exactly the...
Blogging and Content Marketing
Blogs serve many functions. They provide updates about products and services, they add relevant content to your website, and they boost your rankings in search engine results. Blog posts also provide excellent material for email broadcasts and posts ...
Pay Per Click (PPC) Advertising
Google and Facebook are the two most powerful and commonly used pay-per-click or pay-per-view advertising platforms . Google ads are generally queued to search terms, whereas Facebook can be tailored to specific audiences with specific likes, localities,...
Social Media Marketing
Social media opens the door to large numbers of potential customers and clients. Facebook has over 150 million users in the U.S. (half the U.S. population) and 1.1 billion people worldwide, and Twitter has over 500 million users worldwide.
Facebook allows...
Customer Engagement and Email Marketing
We can set up a customer engagement strategy based on development of an email list of clients or customers. Add an email opt-in, generate targeted populations based on email engagement, begin a discussion, or simply get the word out.
Email marketing...
